What is Gravatar? – It is Globally recognized Avatars, an images which can be associated with the email id you use online.
These images will be served all over the net, wherever you will use your email and if that blog supports Gravatar’s. It will be served from Gravatar site, so you just need to setup it once and forget about it.
It has become a social norm and all of blogs over internet use this service to show avatars. This is also an easy way to create an online presence with a recognizable visual presence.
But is this service really good for your blog or business? Should you really need a Gravatar for your blogs?
Why You should avoid having a Gravatar
1. If you are not confident about the stuff you write
If you use Gravatar, you are a recognizable personality. You write and people can connect the face with what you have written.
If you are not confident enough about what you write, you can avoid having Gravatar. It’s a human nature to avoid low sides and an easy way is to avoid having Gravatar’s.
Having Gravatar can create an extra sense of responsibility, and motivation to write better as you know world is watching. This can help you to put efforts towards your writing and try to improve.
The other thing which can help is, write about the topics you believe in. If you are writing about these topics, you will feel proud to get the world know about it.
2. You are not sure you can last long enough in the Blogging Sphere
If you are not started with a long term view and without any strategy planning, you may end up leaving it.
You can avoid having Gravatar, if you are experimenting with your blog. Free Blogging Platform has most number of abandon blogs, because you have nothing to lose.
If you pay small amount of money in hosting, you have more chances of retaining it. It’s not because of money paid, but because of human nature of fear of loss.
That fear forces you to go and put efforts to make it a success. Though you need to invest it smartly, do your research before spending it.
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3. You take a shortcut and write lot of spam comments just for backlinks
There are many people who are doing it, so it can be a valid reason for doing it. We know backlinks are important and can be a good way to increase SERP’s rankings.
Many people will come to your blog and write a 3 word comment, saying thank you or nice post. Some will go extra length and generate a generic text which they will copy paste at as many blogs as possible. They will not read the comment policy and will refuse to use added options like keyword link.
If you are one of those, you can avoid having Gravatar. You don’t want everybody to know your face with those spam comments.
Having Gravatar can motivate you to write meaningful comments and once you keep doing it consistently, people will start reading your comments by seeing your Gravatar.
4. You are not confident about the services you provide
If you not confident about the services or the service you provide are of low quality, you should avoid having it.
Having it can motivate you to put emphasis on customer satisfaction as you feel personally responsible for it.
It also means an improve business relations with your customer and they feel that they know you. It increases a safety level in human mind and they will try to do more business with you.
5. Let’s take a different path from the others and avoid Gravatar
You can decide to be on less crowdie path and decide on not to have Gravatar or You can choose to have your blog logo as an image for you.
Both the options are fine and for me, both are same as long as you do not take pride in the brand image you are creating.
If you take enough pride in the brand image than it also serves the same purpose as your own image. It will motivate you to perform, serve your readers in a better way and increase your reach in blogging sphere.
So what do you say, Do you want to have Gravatar or not?
Image Credit: basketman / FreeDigitalPhotos.net