There have been little updates over last week on Makewebworld and what a week it was. It was a great weekend both in terms of personal life and on professional world.
I decided to take some time off from blogging, I wanted to spend that with my daughter who is enjoying her holidays.
Where I enjoyed with my family, Google has decided to change many things in the SEO world.
They have decided to remove some private blog networks, a move which I really appreciate.
Private blog networks were manipulating search results and people were having power to generate backlinks by paying some amount. I know if you were using them, you might have different view.
It was a good move and will defiantly going to benefit small business owners, as it will ease the competition for them.
I wouldn’t put much hope on them right away, as it is not easy to recognize private blog networks. They have recognized few of them and de-indexed those blogs.
Though it’s a good start and can bring some long term change in the SEO practices. A takeaway, if you are using these private networks for your link building than stop wasting your money.
SEO Over optimization
Another big change which has been indicated by Google is penalty for SEO Over optimizations. Yup, SEO optimization is good but over optimization is bad. I think they have started to considering it in a methods of manipulating SERP’s.
You need to looks for your on page optimization strategy and that’s where a good flexible on page SEO optimization tool can be a big help. I use Easy WP SEO for my on page SEO work and it has great options to change it according to the requirement.
How to change Easy WP SEO for SEO factors
You can change Easy WP SEO to stop considering on page SEO factors which are not relevant now. You can change it at miscellaneous settings in Easy WP SEO settings.
You many want to ignore keyword stuffing and may want to set that limit lower than before. Also some factors like meta keywords, Title with the keyword at start should be avoided.
This change will not take away the on page SEO factors, but you may want to be careful of over doing it.
So have you changed anything till now in your SEO strategy?